Offers are a great way of attracting customers into your business and encouraging them to spend more while also making them feel exclusive and special.
Within the offer tab of the platform there are 4 main offer types:
Within the loyalty tab there are two additional offers relating to stamp cards:
|Single-use offers can only be used once, and are great for attracting new customers with a high-value offer or for promoting a new product or place.|
|Once a day offers can be used multiple times but only once a day, and are great for building repeat visits and making your business a regular choice for customers.|
|Multi-use offers can be used any number of times. Typically used for discounts or free products linked to purchases. (e.g. a free soft drink if you spend over £10). These are great for customer retention and tracking behaviour.|
Custom offers can be set up to act like Single-use or Multi-use offers. However, they also have some extra options that can be enabled.
This includes asking for the customers country of residence, settings a max number of redemptions, max number of redemptions per place and the max days the offer is valid for.
The stamp card is used to reward your regular customers and increase your loyal customers. For example, you can set a threshold of 10 stamps and reward a customer when they hit this amount.
Stamp Card Plus is similar to the Stamp Card program, however, it allows for rewards to be banked and redeemed as the customer wishes.
TIP: By setting up a stamp card it allows you to capture every transaction that a loyal customer makes as they will be incentivised to scan each time they visit the store. With this information, you can then target your most loyal customers or biggest spenders with relative messages that encourage them to return more often.
We will go into more detail on stamp cards in Stamp Cards